Ejaa Praja

Pahadi Jewellery in Bollywood and Mainstream India: Why Hill Craft is Having Its Moment

Bollywood has always set jewellery trends in India. But for decades, it leaned almost entirely on Kundan, Polki, and heavy Rajasthani gold work for its bridal and festive aesthetics. Pahadi craft ...

BIS Hallmarking for Silver Jewellery in India: What It Means and Why It Matters

Silver has always been more than a metal in India. It’s a wedding heirloom passed from a grandmother’s wrist to yours. It’s the nath worn at a puja, the pahuchi that jingles with every step at a mo...